True North Spirits

  • Brand identity
  • Packaging
  • Digital
  • Print
  • Food & Beverage


At our core, we’re all natural-born explorers and adventurers. True North awakens this human instinct by traversing the finest whisky and gin from the four corners of the globe.

Beautifully packaged and curated, members receive Monthly Spirits Kits of gin and whisky with five 50ml samples of premium, international and locally crafted spirits.The kits include a guide to flavours documented by industry masters and True North connoisseurs using a world-first sensory online platform, The Flavour Trail, paving the way for new discoveries.

The journey for us began two years ago when Rowan Prangley, an endeavouring young chemist came walking through the Squad Ink doors with a vision to create a new way to discover, explore and share the world’s finest spirits. His enthusiasm, passion and all round lovely nature has enriched the project and all whom have contributed to its success thus far.

Go on, head over to and up your spirit game!


Brand Strategy
Brand Identity


Photography by
Dominic Loneragan